SCA Group

Sector:

B2B - Shipping consultant services

Scope of Area:

International

Lucidly partnered with SCA Group, a UAE-based enterprise specializing in port services, logistics, and military supplies, to deliver a full-scale corporate rebranding project. As the company expanded into humanitarian missions, inland military operations, and remote life support services, it required a modern and flexible brand identity that could scale across multiple business verticals. Our team in Dubai initiated the engagement with a new logo design, followed by the creation of high-impact business stationery including digital letterheads, custom-designed business cards, and email signatures, all tailored for professional communication within government and private sectors in the UAE.

Website development service preview
Logo design and brand strategy
Logo design and brand positioning
Global website development locations
Brand strategy and visual identity

In the next phase, Lucidly developed a complete brand book to serve as a centralized guide for SCA Group’s identity. This included logo usage rules, a robust color system, typographic structure, and brand-aligned visual elements such as icons and graphic motifs. We also delivered a suite of corporate branding applications, including presentation templates, social media branding kits, and quotation/invoice formats. This comprehensive branding engagement highlights our expertise in rebranding UAE enterprises operating across logistics, defense, and critical infrastructure, helping position SCA Group as a modern, globally credible brand.

Brand identity and design document
brand strategy and positioning
Branding and visual identity design
Custom web application development
Logo design and brand identity

Angel Stone

Construction
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